Latest Happenings at HEASLEY&PARTNERS
We won’t bore you with long drawn out press releases. Forget that. Here’s the top line action that is going on in and around our company. Just in case you want to know…
Kathy Heasley discusses Importance of Image (January 2012)
Business owners in Snowflake-Taylor got a luncheon tutorial about company recognition. A major Scottsdale firm came to The Mountain for the Snowflake/Taylor Chamber of Commerce luncheon to offer advice about what company officials call, “Heart and Mind Branding.”
To read the full article go here.
Phoenix-Area Exec Contributes to Trump Book (October 2011)
A Valley executive had a pivotal role in this week’s national launch of a book called “Midas Touch: Why Some Entrepreneurs Get Rich — and Why Most Don’t.”
The book, written by real estate mogul Donald Trump and Valley resident Robert Kiyosaki, was released Oct. 5.
Kathy Heasley, founder of Heasley & Partners, a Scottsdale-based branding and marketing firm, contributed to the third chapter. She discusses what a business stands for in the chapter summation, called “Drilling It Down,” which includes some of her own experiences in marketing.
To read the full article as featured in the Phoenix Business Journal, go here.
HEASLEY&PARTNERS, Inc. 6-part Series Featured in inBusiness Magazine (September 2011)
Branding. It’s the buzzword of business right now. There are even TV shows about it. Branding is becoming mainstream, and conversations that used to be about marketing a business have now shifted to conversations about how to brand it. Is there a difference? Follow this 6-part series here:
Article 1 : Intro (September 2011)
Article 2 : Heart (October 2011)
Article 3 : Message (November 2011)
Article 4 :Image (January 2012)
Article 5 : Actions (February 2012)
Article 6 : Systems (March 2012)
HEASLEY&PARTNERS, Inc. Lands Leader In LED Industry As Client (July 2011)
HEASLEY&PARTNERS was recently chosen by Verde Designs as their company of record for all their branding and marketing needs. Verde has hired HEASLEY&PARTNERS to develop a new brand launch and get the word out about their “radical and daring” lighting solutions.
HEASLEY&PARTNERS is Growing! (June 2011)
Since January 2011, HEASLEY&PARTNERS has added three new members to our team of branding experts and we look forward to growing even more into 2012. No project is too small or too big so call us today for help with your personal or professional branding needs!
HEASLEY&PARTNERS and Joshua Tree Consulting Team Up on the AIM Conference (June 2011)
HEASLEY&PARTNERS just finished managing the AIM (Apartment Internet Marketers) Conference in Huntington, CA and will once again be managing the conference taking place in April 2012 in Phoenix, Arizona. This is the event for marketers in the multi-housing industry to discover and share the best ways to market apartment homes online.
HEASLEY&PARTNERS Produces Massage Envy’s Annual Franchisee Conference (May 2011)
For five years running, HEASLEY&PARTNERS has been working with MassageEnvy to bring their amazing brand culture to life during their annual franchisee conference. The event brings franchisees, regional developers, clinic administrators and therapists together for intensive learning, best practice sharing, networking and re-energizing. It’s brand building at its best!
ASU’s Mary Lou Fulton Teacher’s College Chooses HEASLEY&PARTNERS (May 2011)
We were so honored to be selected by Arizona State University to help them field an important study that will provide insights and actionable information that will better education in America. Mission is so much a part of what Heart & Mind® Branding and this project comes with more than its share. We worked with Andrea Stouder, Teach for America alumnus, former Teach for America executive director in Phoenix and now the director of the Sanford Education Project at ASU. She and her team are exactly the kind entrepreneurial minds we need to transform education and we are so thrilled to work with them.
We’ve Got New Digs and a New Location (January 2011)
HEASLEY&PARTNERS began 2011 in new, cooler offices. Although the move is just up the hall to suite 140, clients who are visiting us here notice that, and I quote, “The energy is great here.” That’s what we were looking for and it’s a big reason for our move. Having the right energy in a space is critical to a positive and successful work environment. Many thanks to Mike Heasley and his team of talented tradesmen, Richard and Dave, who helped pull this office together. Visit us!
Snell & Wilmer Welcomes Kathy Heasley to The Emerging Business Seminar Series (January 2011)
Kathy Heasley will teach entrepreneurs and business leaders in Phoenix, Arizona all about branding on February 2, 2011. The talk will be for an hour with lots of interaction and Q &A. “I’m really looking forward to being part of this tremendous series and service that Snell & Wilmer has been providing the Arizona business community,” said Kathy. Every month is a new topic and it’s a series well worth attending now and in the future.
Australia-based Allbodyz Selects HEASLEY&PARTNERS to Create Their Brand (December 2010)
Australia-based Allbodyz is an online provider of health and wellness coaching that is addressing the needs of Australians to get fit, get healthy and stay that way. Allbodyz founder, Kylie Houlihan, a veteran physical therapist and healthcare practitioner discovered that the best most therapeutic and most lasting results come from staying in contact wiith patients and holding them accountable. But that model is not one that exists in healthcare, until now. HEASLEY&PARTNERS has performed a brand study, presented the results and is in the process of developing messaging, imaging and systems to bring the brand to life and help the people of Australia.
Heart & Mind® Branding Receives Official Trademark (December 2010)
The United States Patent and Trademark Office officially awarded HEASLEY&PARTNERS a trademark for its proprietary method of branding individuals, companies and products. After nearly a year of filing and waiting the official document made its way to the company offices at the end of 2010. Yes, it is framed and hanging on the company’s wall.
MicroAge and HEASLEY&PARTNERS Team Up for a Little Branding Work
If a company could be defined by its knowledgeable, dedicated and downright amazing people, that company would be called MicroAge. While we can’t disclose the nature of our work there, we are thrilled to be working with this iconic brand and its spectacular team. Stay tuned…
Lights, Camera, Brand! OnCue Staging Gets a Make Over
Staging and production companies know how to make executives look and sound great on stage. OnCue Staging has selected HEASLEY&PARTNERS to bring the true essence of their service oriented brand to life. These guys know how to take care of clients. They get that the show comes first and that will certainly show when they premier their new brand and put themselves in the limelight for a change.